How I Sell Homes Others Failed To Sell

By Jim Westerfield

In This Book You'll Learn

Why it Didn’t Sell

You’ve probably been told your home didn’t sell because it was overpriced, but there are many factors that can determine whether or not your home sells.

How to Set Price

You’ll learn techniques for accurate and effective home pricing and discover pricing mistakes to avoid, including over- and under-valuing your home.

Marketing Approaches

This book features top-notch marketing techniques to get the most buyers in your door and the highest possible sale price for your listing.

Why an Agent Matters

Not all real estate agents are created equal. No matter who you choose to work with, you need to find an agent who can get your home sold.

About Jim

Whether your a buyer or seller, Jim Westerfield will far exceed your expectations.

Jim Westerfield was born and raised in the Midwest and learned the Midwest work ethic. Whether it was caddying at a private golf club, cutting grass, working in a grocery store, and then getting an MBA in Marketing with a BSBA, Jim always worked hard. He worked for a major computer company, worked his way up to VP of Sales in another company and then started his own company at the age of 27. Through the 18 years of building that company, Jim was a consummate advocate of learning marketing and sales. He successfully negotiated a large number of high value computer business systems with their clients. It is with that kind of background that Jim came into the real estate business in 2002 in SW Florida. He found that his sales and marketing expertise helped to posture homes in their most influential light to entice buyers to buy. He found that his negotiation skills were near the top in the industry and has successfully negotiated for his buyers and his sellers the best deals possible and soon became a CNE (Certified Negotiation Expert).

Jim has an extremely high level of integrity, a strong work ethic, great negotiation skills, proven marketing abilities, and powerful sales skills. With this to offer the marketplace, Jim has built a powerful real estate team that knows virtually every community within SW Florida. When buyers are looking to buy, whether buying a Luxury Home in a golf course community, a condo in a high rise building right on the beach, or a home anywhere in SW Florida, they come to expect nothing but the highest quality of service, professionalism, and care from the team at the Westerfield Realty Group.
When sellers are ready to sell, the marketing and sales tools and skills the Westerfield Group offers are second to none. Because of his uncompromising values and customer service levels, his tenacity, friendliness, successful negotiating skills, knowledge, and systems, Jim was voted as a FIVE STAR REALTOR, TOP REAL ESTATE AGENT in SW FLORIDA in 2012, EXCEPTIONAL CUSTOMER SERVICE and OUTSTANDING SATISFACTION. So our question to you is, "DON'T YOU DESERVE THE BEST ALSO?" Contact Jim and his team, The Westerfield Realty Group, and you will be SO GLAD you did!

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